D DropZone
Letterbox drops, Australia-wide

Book a letterbox drop in 60 seconds — with surgical demographic targeting.

The legacy letterbox industry runs on opaque pricing and three-day quote waits. DropZone is the self-service booking layer: target an area, get one price, pay online.

Powered by ABS Census SA1 data · AusPost + local distributor network

How it works

1

Target your area

Draw on a map or filter by income, family type, dwelling and tenure using ABS Census data.

2

See one transparent price

Live household counts and pricing update as you refine. No "phone Bob for a quote".

3

Pay & ship your flyers

Checkout in seconds. Ship printed flyers to the address we give you.

4

Track to completion

Verified-tier jobs show live GPS tracking. Every job ends with a completion report.

Targeting is the moat

Incumbents target at suburb level, at best. DropZone targets at the ABS SA1 level — ~400 people per area — filtered by household income, family composition, dwelling type, tenure and age. Reach the households that matter, skip the ones that don't.

  • · Income, family, dwelling, tenure & age filters
  • · Live deliverable-household counts (no-junk-mail aware)
  • · Cost-per-qualified-household framing, not a flat CPM
Example — Smart mode
12,400 high-income family households
$2,108 $170/1,000
Targeted: $0.17 / qualified household · Broad: $0.32

Three service tiers

Standard

10 business days

No tracking

Cheapest available rail

Express

5 business days

No tracking

~20% over Standard

The differentiator

Verified

5–10 business days

Live GPS tracking + route proof

~40% over Standard